Info
Award-winning Creative Director. No.1 Copywriter on Creative Pool. Cannes Lions, Dubai Lynx, British Arrows. Over 20 years leading teams, building brands and refusing to settle for good enough.
Award-winning Creative Director. No.1 Copywriter on Creative Pool. Cannes Lions, Dubai Lynx, British Arrows. Over 20 years leading teams, building brands and refusing to settle for good enough.
Career
McCann. M&C Saatchi. Mother/OnDigital. Saatchi & Saatchi. LOWE.
VMLY&R. Havas. Gravity Global. Brand Union. JWT. DDB. APL.
Breakthrough Media. DMB&B. TMP.
Info
Award-winning Creative Director. No.1 Copywriter on Creative Pool. Cannes Lions, Dubai Lynx, British Arrows. Over 20 years leading teams, building brands and refusing to settle for good enough.
CAREER
McCann. M&C Saatchi. Mother/OnDigital.
Saatchi & Saatchi. VMLY&R. LOWE. Havas. Gravity Global. Brand Union. JWT. DDB. APL. Breakthrough Media. DMB&B. TMP
AWARDS
No.1 Copywriter
Creative Pool — Current ranking: #1
GOLD
Gold Creative Pool — Print
Bose 'Hear it the way they did'
Gold Serbian Festival of Creativity
Air Serbia 'New Wings of Europe'
— Best Integrated Campaign
Gold Serbian Festival of Creativity
Air Serbia 'New Wings of Europe'
— Marketing abroad
SILVER
Silver Campaign Poster, UK Gov, Drink Drive
'Eyes'
Silver Dubai Lynx — Design & Branding 'Kizad'
Silver Graphis — Design Annual — Print
UK Gov 'Educate Against Hate'
BRONZE
Bronze Cannes Lion — Design
UK Gov 'Educate Against Hate'
Bronze British Arrows — UK Gov
Drink Drive 'Eyes'
Bronze LIA — Radio
Royal Mail 'Valentine's Day'
Bronze Dubai Lynx — Design
Corporate Identity 'Mauzan'
ALSO RECOGNISED
Best in Book — Creative Review
Site of the Day — Awwwards
Finalist — ADC New York
Shortlist — Design Week
Shortlist — Creative Pool
Merit × 4 — Graphis
(2017 - 2019) Junior Designer at Estudio 74
(2019 - 2021) Brand Designer at Casa Taller
(2021 – 2023) Lead Designer at Forma.mx
(2023 – now) Independent Brand Designer
Client Experience
Nike. Bose. Lotus. Etihad. NSPCC. Alzheimer's Society. UK GOV. Cadbury. Santander. BBC. Sky. O2. Amazon. IKEA. Tesco. Burger King
Plus 25 years of work across FMCG, automotive, B2B, luxury,
finance, fintech, charity and public sector.
Awards & Recognition
#1 Copywriter (2023, 2024, 2025)
Creative Pool — Current ranking #2
GOLD
Gold Creative Pool — Print
Bose 'Hear it the way they did'
Gold Serbian Festival of Creativity
Air Serbia 'New Wings of Europe' — Best Integrated Campaign
Gold Serbian Festival of Creativity
Air Serbia 'New Wings of Europe' — Marketing abroad
SILVER
Silver Campaign Poster, UK Gov, Drink Drive 'Eyes'
Silver Dubai Lynx — Design & Branding 'Kizad'
Silver Graphis — Design Annual — Print
UK Gov 'Educate Against Hate'
BRONZE
Bronze Cannes Lion — Design
UK Gov 'Educate Against Hate'
Bronze British Arrows — UK Gov
Drink Drive 'Eyes'
Bronze LIA — Radio
Royal Mail 'Valentine's Day'
Bronze Dubai Lynx — Design
Corporate Identity 'Mauzan'
ALSO RECOGNISED
Best in Book — Creative Review
Site of the Day — Awwwards
Finalist — ADC New York
Shortlist — Design Week
Shortlist — Creative Pool
Merit × 4 — Graphis
Featured OOH — Lurzer's Archive